Chapter 1020
"She must've set this up just to catch us off guard."
Sophie, now calm thanks to Reece's earlier words, explained, "She's making those celebrities work non-stop, taking on job after job. This aggressive marketing is just to keep the buzz going. During this time, advertisers will switch from our talent to Reeves International. We'll lose most of our advertisers almost instantly, which will throw our company into chaos. In that chaos, we'll inevitably make mistakes, giving them countless chances to strike back."
Adler suddenly understood. "So, she's playing mind games? Elodie is really something."
Jenna looked worried. "But even if we know what she's up to, what can we do? Are we just going to let them steal all our advertisers?"
If their advertisers were all poached, their artists' commercial value would plummet, impacting their other businesses as well. Their annual revenue would drop, and their status in Devonport would be lost in an instant.
Sophie smirked. "Elodie wants us to make mistakes in our panic. Instead, we'll stay cool and collected."
"How?"
"Didn't Reece say? Celebrities aren't machines. With such a grueling schedule over two months, their bodies will eventually give out. When people are exhausted, they can't control their emotions, let alone manage their expressions." Sophie turned to Adler. "Mr. Adler, could you gather some negative press about these celebrities? Like being rude to fans, acting entitled with staff, or being unprofessional-coming late or leaving early."
"That's it?"
"Yes, just that."
Sophie continued, "Personal scandals or smoking aren't really damaging; fans tend to forgive everything, and PR can easily handle it. But when these celebrities, who earn more than ordinary people could in several lifetimes, don't act professionally, take their fans' money but give them the cold shoulder, or act entitled with staff, that's when the public will start to dislike them. That's when the exposure will be most damaging."
"Alright! I'll get right on it!"
As Adler was about to leave, Sophie added, "Hold on! Gather this information but don't release it yet."
"Huh? Why not?"
"We'll wait for the right moment to catch Reeves International off guard."
"And for now?"Nôvel(D)ra/ma.Org exclusive © material.
"In the meantime, all of
Corporation's operations will continue as usual. If advertisers want to leave, let them. Don't try to stop or persuade them, but remain
professional and sincere. Alsle
giving our artists a collective vacation."
"A vacation? Why?"
Adler was taken aback.
we're
Giving so many artists a break? Wouldn't that cost a lot?
Sophie raised an eyebrow. "What? Can't our company afford a few million for team-building expenses?"
"Of course, we have the funds, but wouldn't this mean giving up a lot of advertisers and revenue opportunities?"
Sophie chuckled. "Reeves
International already has
twenty-eight celebrities, and they're probably struggling to manage them all. If we voluntarily give up so many resources, do you think Elodie will try to take them all?"
"Definitely!"
"There's a saying: 'Greed can lead to biting off more than you can chew.' Even if Elodie doesn't want to take it all, those with shares in Reeves International will push her to. By the time all those resources have shifted to Reeves International, do you think those twenty-eight celebrities can handle it?"